Last updated: [August, 2025]
At Amiga Fertility, we’re here to make your fertility journey smoother — and that includes being transparent about how we use cookies on our website.
We keep things simple: cookies help our site work properly, help us understand how people use it, and (if you allow) make your experience more personal.
You’re in control: you can accept all cookies, reject non-essential ones, or choose your preferences at any time.
⸻
1. What Are Cookies?
Cookies are small text files that get stored on your device when you visit a website. They help remember your preferences, keep you logged in, or show you relevant content.
They are not used by us to store sensitive health information. We will use health information ONLY to communicate with the clinic.
⸻
2. Types of Cookies We Use
A. Essential / Strictly Necessary Cookies
These cookies are the backbone of our site — without them, it wouldn’t function.
We don’t need your consent to use these.
We use them to:
• Keep your session active while you browse or book a service
• Secure our payment forms and protect against fraud
• Store your cookie consent preferences
Examples:
• session_id – tracks your session so forms and payments work
• consent_status – remembers your cookie preferences
⸻
B. Analytics Cookies (Consent required)
These help us understand how visitors use our site, so we can make it better.
We use trusted tools (like Google Analytics) that collect anonymous statistics.
We use them to:
• See which pages are most helpful
• Understand where visitors come from
• Spot and fix problems in the booking process
Examples:
• _ga (Google Analytics) – measures site traffic and usage patterns
⸻
C. Functional Cookies (Consent required)
These make your visit smoother and more personal.
We use them to:
• Remember your location so we can show prices in your currency
• Remember if you’ve seen certain pop-ups or banners so you’re not shown them again
Examples:
• currency_preference – remembers USD/EUR selection
• popup_dismissed – remembers if you closed a notice
⸻
D. Marketing / Advertising Cookies (Consent required)
We may use these to share helpful content and updates about Amiga Fertility, and to measure the effectiveness of our campaigns.
We use them to:
• Show you relevant Amiga Fertility ads after you’ve visited our site
• Track if our ads led you to book a consultation
Examples:
• fb_pixel – Facebook Pixel for ad targeting and analytics
• _gcl_au – Google Ads conversion tracking
⸻
3. How Long Cookies Stay on Your Device
Some cookies disappear when you close your browser (session cookies).
Others stay longer (persistent cookies), but you can delete them anytime in your browser settings.
⸻
4. Managing Cookies
You can change your preferences at any time using our Cookie Settings tool (found in the footer).
You can also block or delete cookies in your browser — but doing so might affect how our site works.
Helpful links:
• Manage cookies in Chrome
• Manage cookies in Safari
• Manage cookies in Firefox
⸻
5. Updates to This Policy
We may update this Cookie Policy to reflect changes in how we use cookies. We’ll post the updated date at the top of this page.
⸻
6. Contact Us
If you have any questions about our use of cookies, email us at amiga@amigafertility.com.
⸻
Thank you for your trust! We are here to help!